The core screen of HIVawareness provides human perspective and reflects a diverse population and world view. This site design and experience is well outside of the norm of sites within the employee information system at the corporation.
Frequently unasked questions area addresses personal concerns.
To encourage better understanding of the corporate global workplace policy on HIV/AIDS, Stellarvisions created an interactive presentation that divided the policy into meaningful sections with clarifying questions and answers.
Forty million people are living with HIV throughout our world; while you read this the number increases. Approximately 8,000 people die each day of AIDS.
Stellarvisions was selected by one of the largest and most respected manufacturers of health care products to create an internal browser-based resource on HIV and AIDS for over 120,000 employees worldwide.
Our work began with defining key audiences: individuals with personal questions, employees with concerns about corporate policy, and change agents seeking resources. Affinity diagrams and group visioning produced key messages; narrowing the focus identified the most informative domain name. Stellarvisions designed the site: information architecture, graphics, photo selection, and interactive components. The site was implemented in close coordination with the in-house technical team within the severe constraints of their content management system.
Currently the site is only available through the corporate network.
related sites:
http://www.worldaidsday.org
http://www.joinred.com/news.asp
project scope
- message and positioning
- group visioning
- language generation
- naming
- domain name recommendations
- concept mapping
- information architecture
- site mapping
- image research
- visual design
- content development
- user interface
- flash animation
- partnership with in-house technical team
- project launch
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